How to start an event planning business in Dubai - Prospr

Starting an event planning business in UAE

So, you have a passion for event planning business and chose Dubai as your ultimate market to start? Well, first of all it’s a good business idea given the city’s vibrant culture and highly trending hospitality industry. 

From organizing sophisticated corporate conferences to intimate gatherings and lavish weddings, you can definitely launch a successful event planning business even without experience. Prospr is there to offer you a helping hand, guidance and assistance regarding any business idea you have in mind.

Since you are interested in launching your event planning business without experience, so we are here to offer you a comprehensive guide. Let’s start this event planning and management business without experience. Here are some crucial steps to follow

Step 1-Complete your market research 

Event planning is a good business idea but Dubai market unlocks tons of challenges and you can’t overlook the competition aspects. Before you get your event management license or invest in your office, there is a need to understand local trends, potential client demographics and popular event types. 

Do you need insight into the Dubai market? Well, as a foreigner you find it pretty challenging but fret not, Prospr is here to help. We offer you market insight and knowledge, so you can make informed decisions and safeguard your investment. Send your market research inquiry at hello@prosprplus.ae Our market researchers are ready to assist you, all you need to do is to send us an email.

Step 2- Acquire Essential Skills

You can start your event planning business in Dubai without experience but skills are essential. It means you need to invest in learning basic aspects of this business such as:

Project Management

At the very basic, event planning is all about handling and managing a series of projects. Every client will bring a project and unlock some objectives that you need to achieve within specific timelines. It’s good to have a short course about project management and learn about team coordination, risk management, resource allocation, deliverables and other aspects. You must know how to complete a project successfully and by keeping your customer fully satisfied.

Budgeting

Another skill to learn must as an event planner is budget. Every time you will get a project, you need to manage everything within a budget limit. If you don’t stick to a budget, you won’t earn profit. So, take a budgeting course and know how to forecast expenses, best ways to negotiate with suppliers, and cash flow management. Even when you rely on budgeting software, you must have a basic understanding of budget handling.

Customer Service

No business can grow without efficient and satisfactory customer service. It means you must know how to win client trust and keep them satisfied through your deliverables and communication skills. From handling client’s inquiries to resolving conflict, you need to learn every aspect of customer service. 

Step 3- Earn experience

We understand that you want to establish an event planning business with no experience but getting hands-on experience will help you understand the market and real-life scenario. You don’t need to apply for an event management job, all you need to do is to volunteer. You will learn theory from courses but once you are in the field it will help you experience how to manage client or stick to timeline and other aspects of event planning business. 

Six month to one year volunteering will help you grow your network and meet professionals, vendors, venue owners and other event planners. These connections are invaluable, especially when you want to advance in your career.

Volunteering might seem an extra effort at first but you can build a portfolio alongside experience. After six months, you will have concrete examples to showcase your abilities and work to potential clients.  

How to start an event planning business in Dubai - Prospr

Step 4- Fulfill legal requirements

Once you acquire skills and experience, the next step is to set up an event management company in Dubai. It requires you to fulfill all the legal requirements from finding your business name to getting initial approval and acquiring a trade license.

Check the complete guide- how to start an event management company in Dubai.

Step 5- Develop a business plan

When it comes to launching your event planning business without experience, you must have to build a business plan that serves as a roadmap to your success. Now in this business plan, you need to get clear information about your business activities, marketing strategies, financial strategies and other essential things. This business plan will help you stick to your goals and achieve them through a proper strategy. Besides, if you later need to apply for loans, this business plan will come handy.

Step 6-Build a network

The best way to get your foot in the door is to build your network. You should participate in the other events and attend industry events. If you remain active in your niche, it will become easy for you to start building relationships with crucial business partners such as photographers, florist, venue owners, caterers and other vendors.

Step 7-  Launch your business

Once you are done with event planning business setup in Dubai, you need to work on your launch. It means offering your services to friends and network first. The purpose is to build your portfolio. Attract the first few clients with deep discount offers. 

Step 8-Go digital

If you want to make your event planning business successful, you need to rely on digital exposure. Today, you can find clients on social media and through TikTok and YouTube videos. if you are a creative person who knows how to promote the business and services on social media, no one can stop your business growth in Dubai. Once you secure some clients, get video testimonials and keep vibrant photos of event on Instagram and other platforms. It’s how you will attract your future clients.

Prospr can help you with your Event planning business setup in Dubai

As a foreigner you have little or no idea about legal and basic requirements of business setup in Dubai. It becomes a challenge for you to overcome roadblocks like paperwork, documentations, approvals and other aspects that hinder you to launch a successful event management business in Dubai. We don’t want you to experience any hassle during business setup, so we are here to offer our business setup consultancy services. From initial approval to ultimate business launch, Prospr will be there for you. Call now.

Picture of Samad Ahmed

Samad Ahmed

Samad is a tech enthusiast dedicated to delivering socially responsible, ethical, and transparent products in the MENA region. With over a decade of business experience, he continues to support the entrepreneurial community as the owner of Prospr, a company specializing in business setup services across the UAE, particularly in Dubai.

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